Tag Assistant Legacy (by Google)

Tag Assistant Legacy (by Google)

Tag Assistant helps to troubleshoot installation of various Google tags including Google Analytics, Google Tag Manager and more.

Tag Assistant Legacy (by Google) promo image
What is Tag Assistant Legacy (by Google)?

Tag Assistant Legacy (by Google) is a powerful tool and Chrome extension designed to verify the appropriate installation and functionality of Google tags on your webpage. It provides a comprehensive report of the present tags, errors and suggests potential improvements. With additional features such as recording a typical user flow, it assists to diagnose and address issues with Google Analytics implementation in real-time. It supports most Google tags including Google Analytics, Google Tag Manager, Adwords Conversion Tracking and more.

Merlin
Stats
Stats date:
By: Google
Version: 23.229.8 (Last updated: 2023-08-23)
Creation date: 2020-03-23
Manifest version: 2
Permissions:
  • identity
  • storage
  • tabs
  • webNavigation
  • webRequestBlocking
  • webRequest
  • http://*/
  • https://*/
Size: 892.93K
Email: Click to see
Risk impact: High risk impact
Risk likelihood: Very low risk likelihood

Other platforms

Not available on Firefox
Not available on Edge
Merlin
Summary

Tag Assistant helps you verify that you have installed various Google tags correctly on your page. Just navigate to any page and Tag Assistant will tell you which tags are present, report any errors we find and suggest improvements that can be made to your implementation. Most Google tags are checked including Google Analytics, Adwords Conversion Tracking, Google Tag Manager and more.

Use Google Tag Assistant Recording to record a typical user flow to and through your website and instantly validate, diagnose, and troubleshoot issues with your Google Analytics implementation.

By installing this item, you agree to the Google Terms of Service and Privacy Policy at https://www.google.com/intl/en/policies/.

User reviews
User reviews summary
These summaries are automatically generated weekly using AI based on recent user reviews. Chrome Web Store does not verify user reviews, so some user reviews may be inaccurate, spammy, or outdated.
Pros
  • Useful for debugging Google Tag Manager
  • Helpful for validating tags
  • Stable and effective
  • Good tool for web owners
Cons
  • Issues with GTM codes that are 8 characters long
  • Not reliable in auto mode
  • May cause errors when document.body.nodeName doesn't exist
  • Support forum link is dead
  • Doesn't work well with AMP pages
  • May block videos on certain websites
Most mentioned
  • GTM codes
  • Google Analytics
  • Not working
  • Useful
  • Tags
  • Legacy
View all user reviews
Safety
Risk impact

Tag Assistant Legacy (by Google) is risky to use as it requires a number of sensitive permissions that can potentially harm your browser and steal your data. Exercise caution when installing this extension. Review carefully before installing. We recommend that you only install Tag Assistant Legacy (by Google) if you trust the publisher.

Risk likelihood

Tag Assistant Legacy (by Google) has earned a good reputation and can be trusted.

Subscribe to the premium plan to see more risk analysis details
Promo video
Screenshots
Promo images
Tag Assistant Legacy (by Google) marquee promo image
Marquee promo image
Tag Assistant Legacy (by Google) small promo image
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