dataslayer

Debug and test tag management (Google Tag Manager, DTM, Tealium) and analytics implementations.

dataslayer - Debugging Extension for Tag Management and Analytics

dataslayer is a Chrome extension that helps debug and test tag management systems (TMS) such as Google Tag Manager, Adobe Launch, Tealium, and custom data layers. It also aides in decoding analytics implementations (Google Analytics, Adobe Analytics, Floodlight). The tool provides real-time insights especially useful for data analysts and developers as it supports multiple data layers on a single page, including those in iframes. To prevent data pollution, advanced users can enable blocking of captured tags.
Install from Chrome Web Store

Extension stats

Manifest V2
Users: 100,000+
Rating: 4.60
(80)
Version: 1.5.1 (Last updated: 2021-06-06)
Creation date: 2019-06-05
Permissions:
  • storage
  • http://*/*
  • https://*/*
  • notifications
  • webNavigation
  • declarativeWebRequest
Size: 427.01K
URLs: Website
Full description: See detailed description

Other platforms

Not available on Android
dataslayer (v1.3.7)
2,965+ 5.00 (7)
Not available on Edge

User reviews

These summaries are automatically generated weekly using AI based on recent user reviews. Chrome Web Store does not verify user reviews, so some user reviews may be inaccurate, spammy, or outdated.
Pros
  • Works great and is easy to use
  • Allows quick confirmation of events with Google Tag Manager (GTM)
  • Indispensable tool for daily work
  • Lets you see events from previous sessions
  • Simple and effective with a cool logo
Cons
  • Displays false results and misparses events
  • Awkward interface and data presentation
  • Unreadable dataLayers analyzer with mashed columns
  • Issues with stopping analytics tags from firing for Adobe Launch
Most mentioned
  • Easy to use and works great
  • Awkward interface and data presentation
  • Indispensable for daily work
  • False results and misparsing issues
User reviews
Data Slayer
by Roshan Patel, 2024-06-21

DONT USE THIS TOOL, it displays false results that didn't happen. Example: I'm on URL A and I click a button. -According to Google Tag Assistant (essentially the word of God), this click happened on URL A (duh, of course it did). -According to Dataslayer? Oh it happened on URL B, the place that the button click took me to. Thats literally impossible, but Dataslayer doesnt care. I didnt realize that the name meant that the data itself would be slayed until it's no longer usable. I've tried to capture my thoughts about how insane and ridiculous that is, but I keep failing to accurately capture it. It's nuts. This tool has major issues parsing events properly and the results is that it outright falsifies what happened and makes you question your sanity, until Google tag assistant confirms its not you, it's Dataslayer.
by Nick Vincent, 2024-02-13

Lets you see events from previous sessions, which is what I needed it for.
by Joe Marshall, 2023-11-30
View all user reviews

Extension safety

Risk impact

dataslayer requires some sensitive permissions that could impact your browser and data security. Exercise caution before installing.

Risk impact analysis details
  • Critical Allows access to all websites, posing a significant security risk as it can monitor and modify data from any visited site.
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Risk likelihood

We don't have sufficient data to confidently determine the risk likelihood of dataslayer. Use it at your own risk.

Risk likelihood analysis details
  • High This extension has low user count. Unpopular extensions may not be stable or safe.
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Promo images

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