Adswerve - dataLayer Inspector+

DataLayer Tools for Digital Analysts

What is Adswerve - dataLayer Inspector+?

Adswerve - dataLayer Inspector+ is an innovative Chrome extension developed as a comprehensive toolkit for digital analysts. It offers features like real-time monitoring of the dataLayer and Google Analytics activity, evaluating dataLayer push formats, and adding testing GTM containers. Furthermore, users get the opportunity to insert code into a web page as well as control script loading to modify the page as per their requirements. For detailed instruction on its utilization, you can refer to the official Adswerve blog.

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Stats

Stats date:

By: Adswerve

View on Chrome Web Store

Users: 87,597 ▲ 1.07K

Rating: 4.68 (41)

Version: 2022.07.20.1 (Last updated: 2022-07-20)

Creation date: 2019-12-08

Manifest version: 2

Permissions:

tabs
http://*.google.com/
storage
http://*/*
https://*/*
webRequest
webRequestBlocking

Size: 644.10K

Email: Click to see

URLs: Website

Risk impact: High risk impact

Risk likelihood: Low risk likelihood

Chrome-Stats Rank

# 2441 ▼ 39

Other rankings

#5053 in Developer Tools ▼ 24

#61 in insert keyword 50 ▲ 2

#72 in analytics keyword 76 ▼ 1

#102 in web analytics keyword 72 ▼ 3

#228 in monitor keyword 77 ▼ 9

Upgrade to see more rankings

Other platforms

Not available on Firefox

Not available on Edge

Summary

Analyze keywords

The Adswerve dataLayer Inspector+ is a tool kit of utilities for a digital analyst.

Inspect Google Analytics activity

Monitor the dataLayer in real time
See the Google Analytics hits in the console, as they happen
Evaluate common dataLayer pushes formats; events and ecommmerce

Insert additional resources in the page

Push a dataLayer message for setup
Add a GTM container to test it
Insert code into the page to monitor and modify
Block scripts from loading and swap with other scripts

How to use the dataLayer Inspector+: https://www.adswerve.com/blog/adswerve-data-layer-inspector-2/

User reviews

User reviews summary

These summaries are automatically generated weekly using AI based on recent user reviews. Chrome Web Store does not verify user reviews, so some user reviews may be inaccurate, spammy, or outdated.

Pros

Easy to use and helpful for debugging analytics
Combines multiple other add-ons into one
Saves a lot of time for users
Works great with Google Tag Manager/Google Analytics

Cons

Issues with Google Analytics 4 events
Lack of clear instructions on how to use
Some users reporting it becoming slower after updates
Discrepancies with tracking page views and links

Most mentioned

Useful for debugging Google Analytics and Tag Manager
Issues with GA4 events display
Great for tag manager consultants and QA engineers

View all user reviews

Safety

Risk impact

Adswerve - dataLayer Inspector+ is risky to use as it requires a number of sensitive permissions that can potentially harm your browser and steal your data. Exercise caution when installing this extension. Review carefully before installing. We recommend that you only install Adswerve - dataLayer Inspector+ if you trust the publisher.