PII Viewer for Google Analytics

The simple and easy way to view personally identifiable information (PII) in Google Analytics.
What is PII Viewer for Google Analytics?
PII Viewer for Google Analytics is a handy Chrome extension that significantly simplifies the task of mapping PII to Google Analytics User IDs. Specifically designed for those aiming to comply with privacy policy while understanding visitor data, this extension uses a locally stored CSV file for mapping, thereby eliminating the need for custom integration - making it the ideal solution for privacy-conscious, data-driven professionals.

Extension stats

Users: 2,000+
Rating: 5.00 (9)
Version: 0.0.14 (Last updated: 2021-03-06)
Creation date: 2018-04-16
Risk impact: High risk impact
Risk likelihood: Very low risk likelihood
Manifest version: 2
Permissions:
  • https://analytics.google.com/analytics/web/*
  • https://www.google.com/analytics/*
  • https://*.mailchimp.com/*
  • storage
Size: 3.24M

Other platforms

Not available on Firefox
PII Viewer for Google Analytics (v0.0.14)
5.00 (1) 805
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Extension summary

Sending personally identifiable information (PII) to Google Aanalytics is strictly prohibited, but sending a unique user ID is permitted. This extension allows you to map the user ID stored in Google Analytics to PII such as name and email address stored locally.

Rather than building your own custom integration to map this data together, you can simply reference a locally stored CSV file and let this Chrome extension do the hard work. This means that you comply with the privacy policy, but get to understand your visitor data.

User reviews

Absolutely amazing extension. Provides so much more value to our company's use of Google Analytics. Currently have it configured to be able to display a user's name, email, and company. Really easy to set up, but the only thing that caught me off guard was that it seems you have to access GA direct from the link in the PII Viewer settings in order for the bottom toolbar to appear.
by Cody Henderson, 2018-01-28

Nice extension (thumbsup)

Very helpful extension also the youtube tutorial is very helpful in teaching you how to user google analytics better
View all user reviews

Extension safety

Risk impact

PII Viewer for Google Analytics requires some sensitive permissions that could impact your browser and data security. Exercise caution before installing.

Risk likelihood

PII Viewer for Google Analytics has earned a good reputation and can be trusted.

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Promo images

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