Google Analytics Opt-out Add-on (by Google)
Tells the Google Analytics JavaScript not to send information to Google Analytics.
What is Google Analytics Opt-out Add-on (by Google)?
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Summary
To provide website visitors the ability to prevent their data from being collected and used by Google Analytics, we have developed the Google Analytics opt-out Browser extension for the Google Analytics JavaScript (ga.js, analytics.js, dc.js).
If you want to opt-out, download and install the extension for your web browser. In order to function, the opt-out extension must be able to load and execute properly on your browser. Updates to your browser or operating system may affect the functionality of the opt-out extension. More information about managing your extensions for Chrome can be found at https://support.google.com/chrome/answer/187443?hl=en.
By installing this extension, you agree to the Chrome Web Store Terms of Service at https://ssl.gstatic.com/chrome/webstore/intl/en/gallery_tos.html and the Google Analytics Opt-out Browser Add-on Terms of Service at https://tools.google.com/dlpage/gaoptout/intl/en/eula_text.html.
User reviews
User reviews summary
Pros
- Blocks Google tracking
- Works with Universal Analytics and Google Analytics 4 (GA4)
- Can be used as a work-around to screen out 'internal' traffic from Analytics
Cons
- May not effectively block all tracking and profiling
- Some users report that it does not work at all
- Issues with displaying status (greyed out even when active)
Most mentioned
- Does not effectively block all tracking
- Greyed out status display
- Issues with collaboration on Google Forms when enabled
- Works with Universal Analytics and Google Analytics 4 (GA4)
- Can be used as a work-around to screen out 'internal' traffic from Analytics
Recent reviews
Safety
Risk impact
Google Analytics Opt-out Add-on (by Google) is relatively safe to use as it requires very minimum permissions.
Risk likelihood
Google Analytics Opt-out Add-on (by Google) has earned a good reputation and can be trusted.
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