AdDetector - Spot Corporate Sponsored Articles
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Extension summary
AdDetector spots articles with corporate sponsors.
It puts a big banner on top of any article that may appear unbiased at first glance, but is actually paid for by an advertiser. The goal of this extension to increase corporate transparency for internet users.
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"Native advertising" is a method of advertising that presents ads as journalism or unbiased articles.
This technique is used by publications like the New York Times, The Atlantic, Gawker, Buzzfeed, and others. Stories may be marked as sponsored, but disclaimers are subtle because the whole point is that users don't know it's an ad.
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This extension requires permission to run on pages you visit, but your data is never used, stored, or transmitted. For those who wish to contribute or audit, AdDetector is open source: http://github.com/typpo/ad-detector
User reviews
- Great idea
- Reveals hidden agendas
- Useful for identifying paid content
- Doesn't work on Forbes BrandVoice
- Issues with user reviews disappearing
- Not working for some users
- Useful
- Helps identify paid content
- Doesn't work on certain sites
User reviews
Extension safety
Risk impact
AdDetector requires a few sensitive permissions. Exercise caution before installing.
Risk likelihood
AdDetector has earned a fairly good reputation and likely can be trusted.
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