Apple App Store

App Store statistics

Top apps and games, Apple's editorial collections, device support and keyword difficulty across iPhone, iPad, Mac, Apple Watch and Apple TV.

  • Apps 2.3M −56K in 30 days
  • Games 19.8K +213 in 30 days
  • Paid listings 3.5% 85,538 apps
  • New in the last 30 days 79.5K

Data as of November 7, 2026

Store overview stats

Top apps

Overall popularity ranking

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  1. 1 YouTube Google 49.8M ★ 4.7
  2. 2 Spotify: Music and Podcasts Spotify 43M ★ 4.8
  3. 3 Instagram Instagram, Inc. 29.7M ★ 4.7
  4. 4 Facebook Meta Platforms, Inc. 29.1M ★ 4.5
  5. 5 爱奇艺-《折月亮》全网独播 iQiYi 26.2M ★ 4.7
  6. 6 DoorDash: Food, Grocery, More DoorDash, Inc. 23.6M ★ 4.8
  7. 7 剪映 - 抖音官方AI创作神器 深圳市脸萌科技有限公司 22.1M ★ 4.9
  8. 8 Roblox Roblox Corporation 20.6M ★ 4.5
  9. 9 Walmart: Shopping & Savings Walmart 19M ★ 4.8
  10. 10 WhatsApp WhatsApp Inc. 18.9M ★ 4.7

Top games

Overall popularity ranking

  1. 1 恋与制作人 Paper Games 624.4K ★ 4.8
  2. 2 FDJ® Officiel: Jeux, Résultats La Française des jeux 601.2K ★ 4.7
  3. 3 Smash Fest! Flow Games Bilisim Yazilim ve Pazarlama Anonim Sirketi 579.5K ★ 4.7
  4. 4 Build A Queen SUPERSONIC STUDIOS LTD 454.1K ★ 4.5
  5. 5 Basket Battle SUPERSONIC STUDIOS LTD 299.3K ★ 4.7
  6. 6 Scribble Rider Voodoo 302.1K ★ 4.6
  7. 7 Slap And Run Voodoo 230.5K ★ 4.6
  8. 8 Destiny Run Voodoo 196.4K ★ 4.6
  9. 9 Bumper.io Voodoo 195.7K ★ 4.6
  10. 10 Bazooka Boy SUPERSONIC STUDIOS LTD 195.6K ★ 4.6

Biggest 7-day gain in ratings among apps with 100+ ratings

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  1. 1 MS NOW: Live & Breaking News Versant Media LLC +24% +12.6K ratings
  2. 2 PineDrama - Short Dramas TikTok Ltd. +22% +22.8K ratings
  3. 3 Rotate Rings Nebula Studio +18% +12.7K ratings
  4. 4 Muse from Meta Meta Platforms, Inc. +16% +64K ratings
  5. 5 Vinted: Pre-loved marketplace Vinted Limited +9.9% +62.4K ratings
  6. 6 Meowdoku! Oakever Games +5.6% +21.7K ratings
  7. 7 Block Out! - Color Sort Puzzle Grand Games A.Ş. +4.8% +16.5K ratings
  8. 8 Magic Sort! Grand Games A.Ş. +1.8% +13K ratings
  9. 9 ChatGPT OpenAI OpCo, LLC +1.7% +202K ratings
  10. 10 Grok X Corp. +1.4% +21.9K ratings

Recently removed

Most-rated apps gone from the App Store in the last 7 days

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  1. 1 Minion Rush: Running game Removed Oct 30 302.2K ratings
  2. 2 NBA 2K25 MyTEAM Removed Oct 30 101K ratings
  3. 3 PokerStars Texas Holdem Poker Removed Nov 4 58.9K ratings
  4. 4 StoryReel: Drama Shorts & TV Removed Oct 30 55.9K ratings
  5. 5 CVS Caremark Removed Nov 2 47.1K ratings
  6. 6 My Muse: AI Series, Drama Live Removed Nov 4 42.6K ratings
  7. 7 Best Widgets 18 - Icon Changer Removed Oct 31 39.5K ratings
  8. 8 Merge Matters - House Design Removed Nov 4 38.5K ratings
  9. 9 Second Phone Number -Texts App Removed Oct 31 32.3K ratings
  10. 10 Slim & Skinny -Thin Face Photo Removed Nov 4 32.2K ratings

App Store editorial collections

The fullest 24 of the 185 lists Apple's editors curate.

All collections

Where apps run

Share of apps that support each device

  • iPhone 99%
  • iPad 63%
  • Mac 83%
  • Apple Watch 2.1%
  • Apple TV 0.9%
  • Vision Pro 0.2%
  • Safari extension <0.1%

Free or paid

Upfront price on the App Store

Free counts apps with in-app purchases or subscriptions too; only the download price is compared.

Categories

Each category links to its top paid chart.

Biggest categories

Share of all listings in the store

Keyword difficulty in the App Store

Difficulty, 1–99, is how hard it is to reach the top 10 of this store's search for a term. 1,144 tracked keywords have a score here.

All keywords

Open here, crowded elsewhere

Hard to rank for on the other stores, but this store's top results are still small.

  1. video downloader extension vs 73 4
  2. screenshots vs 61 3
  3. ad-blocking vs 79 23
  4. block ads vs 81 25
  5. возможности ai vs 54 1
  6. ai grammar checker vs 54 1
  7. ad blocker vs 85 38
  8. ad vs 76 29
  9. dark mode vs 52 6
  10. website blocker vs 58 13
  11. herramientas de hoja de cálculo vs 49 5
  12. open vpn vs 65 22

Most competitive

Highest difficulty: the top results are already popular.

  1. cool 99
  2. app 99
  3. apps 99
  4. application 99
  5. update 99
  6. facebook 99
  7. instagram 98
  8. social media 98
  9. social 97
  10. gmail 97
  11. messenger 97
  12. pinterest 97

Go deeper into the App Store