PROOF: Trust Intelligence

Proof helps you see the full picture before you buy.

Paste any beauty product URL from Sephora, Ulta, Amazon, or Target and get an instant Trust Score — a single number that tells you how much you can actually trust what you're looking at.

HOW IT WORKS Proof analyzes four things:

• Reviews — real ratings across multiple sources, not just one retailer
• Creator — whether the influencers recommending it have affiliate deals or not
• Transparency — how honest the brand is about ingredients and claims
• Retailer — how trustworthy the store selling it is

No affiliate revenue. No pay-to-play. No brand partnerships. Ever.

CREATOR TRANSPARENCY Proof shows you which creators recommend a product and whether they're getting paid to say it. You'll see a green checkmark when a creator has no affiliate commission — and a warning when they do but didn't disclose it.

BROWSE & DISCOVER Explore our curated collection of top-rated beauty products with trust scores already calculated. Filter by category, compare similar products, and find what's actually worth buying.

BUILT FOR THE WAY YOU SHOP Designed for women who discover products on TikTok and Instagram but want to know the truth before they buy. Proof is your independent second opinion.

Proof is completely free. No ads. No sponsored results. No hidden agenda.