Digital Diaries

Digital Diaries is an activity-based market research platform that enables researchers to immerse themselves in respondents' lives. Participants engage in a series of activities and respond to diaries and other questions whenever convenient, even on the go. They can answer open-ended and closed-ended questions, upload photos and videos, and participate in discussions to reveal emotions, behaviors, and contexts for deep insights.

This mobile app works with the Digital Diaries web-based research platform and is not intended as a stand-alone product. By syncing data across devices, it supports flexible, on-the-spot data collection and richer participant engagement.