RankRecon - SERP Analysis & Content Briefs

RankRecon is designed to save you opening 10 tabs and manually wading through sites to try to understand the competition.

It extracts Google search results and analyses each page for 25+ data points including content metrics, link profiles, and trust signals. It builds an analysis of what patterns there are in the SERP - what sites Google is rewarding, and why.

Get all the data and analysis you need straight from the actual SERP.

Free - Runs locally - No account needed

WHY USE RANKRECON

• Skip the manual audit. Titles, meta descriptions, H1s, word counts, link profiles, and schema for every result in seconds.
• See what's winning. Long-form guides or quick listings - the content pattern Google rewards for any query.
• Spot the gaps. Topics, schema, or trust signals nobody in the top 10 is using yet.
• Snapshot a SERP. Before it changes, or your client asks why it did.

HOW IT WORKS

1. Open any Google search results page.
2. Click RankRecon to extract the organic listings. Ads, map pack, and "people also ask" are filtered out.
3. Click "Analyse All" to load each result and read its content, in real time.
4. Open the Page 1 Analysis report, or export the raw data.

PAGE 1 ANALYSIS REPORT A structured breakdown of what the top results have in common and what you'd need to compete.

• SERP Composition. What type of SERP it is and what kind of sites are winning it.
• SERP Shape. What elements Google has added and their relative positions. Quickly identify what is competing for attention with the organic results.
• Archetype Detection. Pages grouped by content pattern - listicles, guides, tools, homepages, local services - so you can see what format Google is rewarding.
• Content Targets. Recommended word count, heading structure, and image usage based on the top performers.
• Trust Signals. Schema markup, contact forms, video, table of contents, and other credibility factors, compared by position.
• Differentiation Opportunities. Low-adoption features you could add to stand out from the competition.
• Build Checklist. Auto-generated action items - a ready-to-use brief for your content.

DATA EXTRACTED (25+ fields)

• SERP: position, URL, title, snippet
• Page metadata: title tag, meta description, H1
• Content: word count, heading counts (H1-H4), paragraph count
• Links: internal and external, total and content-area only
• Rich content: images, videos, tables, list items, forms, buttons
• Structure: table of contents, nav elements
• Schema: JSON-LD @type values
• Page intent: classified per page (informational, commercial, transactional, navigational, local)

EXPORT FORMATS CSV, Excel, JSON, Markdown, HTML, or Plain Text. The Page 1 Analysis report exports to Markdown or HTML.

KEY FEATURES

• Works on 25+ Google country domains (.com, .co.uk, .de, .fr, .com.au, and more)
• Smart render delay with DOM stability detection for JavaScript-heavy sites
• Real-time progress tracking with a queue view
• Retry failed pages individually, or open them in a new tab to clear a captcha
• Multi-page accumulation - analyse SERP pages 1-3 together
• Configurable field selection for exports
• Dark, light, and system themes

RUNS LOCALLY All analysis happens in your browser, against the SERP you're already looking at. No cloud, no AI, no account - just the page in front of you, read carefully.

• No accounts, no tracking. Optional error reports contain no personal data.
• Minimal permissions. Only requests what's needed to function.
• Local processing. Nothing is sent to a server.

FREE All features, no usage limits, no account required.

Documentation: https://www.missionsystems.co.uk/rankrecon/docs Privacy Policy: https://www.missionsystems.co.uk/rankrecon/privacy