Ad Footprint

Demystify Ad Tech and Optimize Page Performance

What is Ad Footprint?

Ad Footprint is a Chrome plugin that demystifies ad tech on desktop and mobile web pages, returning visibility and control to digital publishers. It evaluates the page load process, provides speed comparison, and offers actionable advice for optimizing user experience and balancing monetization.

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Extension stats

By: OpenX Labs

View on Chrome Web Store

Users: 295 ▲ 15

Rating: 5.00 (1)

Version: 0.1.11 (Last updated: 2018-07-15)

Creation date: 2018-07-15

Risk impact: High risk impact

Risk likelihood: Very low risk likelihood

Manifest version: 2

Permissions:

webNavigation
webRequest
webRequestBlocking
http://*/*
https://*/*
tabs
storage

Size: 876.54K

Ranking

# 50026 ▲ 741

Other rankings

#2064 in Developer Tools ▲ 7 #191 in ads keyword 58 ▼ 6 #225 in user experience keyword 23 ▼ 7

Other platforms

Not available on Firefox

Not available on Edge

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Extension summary

Analyze keywords

Ad Footprint from OpenX Labs is a Chrome plugin that demystifies ad tech on desktop and mobile web pages, returning visibility and control to digital publishers.

Comprehensive Page Analysis — Evaluate the page load process and view clear visualizations of who’s doing what, when, and how long it’s taking. This includes all header bidding and ad tech partners.
Speed comparison — Rank the performance of your page against hundreds of other websites.
Actionable advice — Discover customized recommendations for optimizing user experience and balancing monetization.

Ad tech overload is slowing down websites and negatively impacting user experience. While publishers are gaining more control over their advertising technologies, they are still met with a convoluted web of tech providers, ad calls and tags all impacting their performance. Now more than ever publishers need a tool that tells them exactly how long it takes ad tech partners to respond, the advertising to load, and their content to deliver.

By installing the app, you agree to these terms and conditions: https://www.openx.com/ad-footprint-terms-service/