oak

oak exists to provide a foundation that makes healthy hair easily accessible for everyone while amplifying Black-owned brands and businesses. We believe that healthy hair and a healthy financial ecosystem for the Black community go hand-in-hand.

This extension analyzes hair products on Amazon's Target's, and Walmart's websites to let you know if the brands that make them are Black-owned and, for some products, how good that product is for your specific hair profile. We do this using data we've gathered from hundreds of hours of ingredient, product and business research, as well as with the feedback we get from our users like you.

This extension is only one of oak's products. The others, the oak Consultation and oak Dashboard, work with it in tandem to keep you looking and feeling your best while supporting Black-owned businesses. Try them all today, and learn more at myoaksystem.com.