Engagement Rate Calculator
Free Instagram Engagement Rate Calculator
What is Engagement Rate Calculator?
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Summary
This Free Instagram Engagement Rate Calculator provided by One Nought One calculates the active engagement rate of a business or creator profile on Instagram in real-time. It also displays the average category rate to understand better and help cross-reference actual data within your industry or sector for competitive analysis.
Unlike other similar tools available on store, using this extension is completely free, and there are no hidden charges, limits or even signup required.
How does it work?
The Active Engagement Rate is calculated from the mean average for all interactions and inversely proportional to the number of followers in your account from the last 12 posts or posts published within the previous 28 days, whichever has the minimum count for establishing recency.
An Average Category Rate is calculated by collating the data of Top 100 accounts in a particular category and by summing their active engagement rate sustained over 90 days. And this includes all the 1550+ Categories of Instagram
User reviews
User reviews summary
Pros
- Must-have tool for creators and brands
- Helps with analyzing engagement and influencer marketing
- Appreciation for constant updates and responsive support
Cons
- Extension stopped working for some users
- Inconsistencies in performance across different user setups
- Limited to Chrome browser, posing a privacy concern for some
Most mentioned
- Useful for calculating Active Engagement Rate (AER) on Instagram
- Stopped working as of recently
- Extension by One Nought One and their supportive response to issues
Recent reviews
Safety
Risk impact
Engagement Rate Calculator is risky to use as it requires a number of sensitive permissions that can potentially harm your browser and steal your data. Exercise caution when installing this extension. Review carefully before installing. We recommend that you only install Engagement Rate Calculator if you trust the publisher.
Risk likelihood
Engagement Rate Calculator has earned a fairly good reputation and likely can be trusted.
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