Price Point Parity

Pricing across 175+ countries shouldn't be a guessing game. Set your pricing strategy once, and stay consistent and updated everywhere.

Price Point Parity connects to App Store Connect and sets in-app purchase and subscription prices across all App Store territories at once, so a price that feels right at home feels right everywhere. No spreadsheets, no tier-by-tier guesswork.

Pick a base region and a strategy, preview the result for all ~175 countries, then publish only when you are happy.

• PRICING STRATEGIES Equal value to customers: scales each country's price by local purchasing power, so it costs a similar share of local income everywhere. Equal proceeds to you: keeps your take-home the same per sale, using Apple's own tax and commission figures. Blend value and proceeds: mix the two to taste. Use Apple's prices: adopt Apple's own equalised prices, or hand the upkeep to Apple. Copy or match another product: reuse one product's prices, or price relative to it at a fixed multiple.

• AUTOMATE THE UPKEEP (macOS) Schedule a strategy to re-run on its own, so prices stay aligned as exchange rates and Apple's tiers shift. Choose notify-and-review or auto-apply, with a review threshold so changes above a certain size always wait for your approval.

• FINE-TUNE BEFORE YOU PUBLISH Adjust every country by a percentage for a sale or an inflation bump. Round to charm prices (.99 / .49) automatically. Set a minimum take-home per sale and lift only the countries below it.

• TRANSLATE PRODUCTS (macOS) Translate your in-app purchase and subscription product information into supported languages to help customers understand your products in their preferred language.

• BUILT FOR CONFIDENCE See real proceeds, net of each country's tax and commission, not just the sticker price. Edit any country by hand from Apple's official price tiers. Save snapshots and restore them any time from History. Every change is previewed first. Nothing reaches the App Store until you tap Publish.

• PRIVATE BY DESIGN Your App Store Connect key stays in your device's keychain and is never sent to us. There are no accounts, no analytics, and no tracking. Price Point Parity has no servers of its own.

Terms of Use (EULA): https://www.apple.com/legal/internet-services/itunes/dev/stdeula/