Creative Director — Reel Reads

Creative Director is a craft critic for your short-form video - not a virality predictor. Drop a reel from your photo library (even an unposted draft) and the model watches it frame by frame: hook, pacing, framing, payoff, and every on-screen text beat. Then it hands you the single highest-leverage craft fix, grounded in your actual footage - the thing you are too close to see.

Built for creators who want an honest second watch, not a metrics dashboard.

• Drop a reel and get a craft read in about 2 minutes.
• One prioritized fix, tied to a moment in your video - tap to jump to it.
• See what is already working, plus blind spots worth a second look.
• Your reads build a private Creator DNA that shows how your craft is trending over time.

Honest by design. If the model is not confident it can critique a video honestly, it tells you so instead of inventing notes - so you will not always get a fix, but you will never get a fabricated one. And there are no virality promises: nothing observable reliably predicts views, so this reads the craft of the video in front of it, like an editor catching things on a second watch.

Your privacy, plainly. Your uploads are private to your account. They are processed only to generate your own craft read, are never shown to other users, never published, and never used to train third-party models. There is no feed, no sharing surface, and no advertising or cross-app tracking. Sign in with Apple, or passwordless email, used only to save your reads to your account. You can request deletion of your account, uploads, and reads at any time by emailing naadvar@gmail.com