huff

Make one wishlist from every store you love, and let your closest people know exactly what you want - right before your special day.

huff is a wishlist app for gifting.

You drop products from Amazon, Flipkart, Myntra, Nykaa, or Ajio into one list. The people you love use it to figure out what to actually get you. No more "I didn't know what to buy." No more group chats trying to coordinate.

It works because of one rule: a wishlist is private by default. Only the people whose numbers YOU have saved can see your wishlist. Not the other way around. You control who's in your audience - not the gifter, not Huff. It's the inverse of every other social app, and it's the reason your boss can't stumble across the watch you've been eyeing.

— How it works —

1. Sign in with your phone. We'll text you a one-time code.
2. Save anything you want. Open a store, find a product, tap Share, pick Huff. The link gets unfurled into a wishlist card with the title, price, image, and an optional note from you.
3. Your contacts who also use Huff see your wishlist automatically. You don't add friends. You don't send links. They just see what you've saved.
4. When someone taps "I'll get this," it's reserved for them for 30 minutes so two people don't accidentally buy the same thing.

— Birthdays, weddings, festivals, just-because —

Build a single living list that updates whenever you spot something you love. Pull it up before Diwali. Send a public link to your grandparents who don't have the app. Skip the registry spreadsheet entirely.

— Privacy you can verify —

Phone numbers from your contacts are hashed on your device before they leave it. The server stores hashes only - never raw numbers from your contact list. Only your own number is stored in cleartext (you gave us that one). Read the full privacy policy at huffme.com/privacy.

— What's supported today —

Amazon, Noon, Ebay, Flipkart, Myntra, Nykaa, Ajio, Croma, plus dozens of standalone brand sites that publish standard product metadata. New stores are added constantly.

— Affiliate transparency —

When someone buys a gift through Huff, we earn a small commission from the retailer. The price you pay is the same as if you went directly. This is the only way the app makes money, and it lets us keep Huff free forever with no ads and no premium tiers.

— What's coming next —

• Group wishlists (weddings, milestone birthdays) • Reminders for friends' upcoming birthdays • A "lent / borrowed" mode for books and games