Frank Dash

Frank is the business health dashboard that tells you where your business stands right now, without the digging.

Most business owners check five different tools to understand how things are going. Revenue in Xero. Traffic in Google Analytics. Leads in their CRM. Cash in their banking app. And even after checking all of them, they still don't have a clear picture of whether the business is actually on track.

Frank fixes that.

Connect your tools once. Frank pulls everything together -- your financials from Xero, marketing performance from Google Analytics and Search Console, ad spend from Google Ads, revenue and subscriptions from Stripe, and operations data from your calendar and practice management tools. Frank processes it all and gives you one honest view of your business.

But Frank is more than a dashboard. Frank is an advisor.

When you first connect, Frank reads your business -- your website, your goals, your stage, your challenges -- and delivers Frank's First Read. A personalised report that tells you exactly where your business stands, what your strongest signal is, what Frank is watching, and where you're heading. No generic advice. No made-up numbers. Just Frank's honest take on your specific situation.

Then Frank keeps watching.

Every week Frank checks your numbers against the goals you set. If you said you want to double revenue in 12 months, Frank tracks whether you're on track to get there. If something changes -- a payment failure spike, a traffic drop, an expense increase that doesn't add up -- Frank surfaces it before it becomes a problem.

Frank remembers what you tell him too. Mention that you get most of your leads through referrals and Frank carries that into every future conversation. The longer you use Frank the sharper his advice gets.

Talk to Frank anytime through the built-in chat. Ask about your biggest red flags, your cash flow, where your leads are coming from, or what to focus on this week. Frank answers in plain English, grounded in your actual numbers. No vague advice. No generic recommendations.

Frank works for any small business owner who wants to stop guessing:

Service businesses and agencies. Allied health and counselling practices. Tradies and field service businesses. Coaches and consultants. Anyone who uses Xero, Google, or Stripe and wants honest visibility into how their business is really doing.

Frank connects to Xero, Google Analytics, Google Search Console, Google Ads, Stripe, Google Calendar, and more. New integrations added regularly.

Frank tells it like it is. That's the whole point.