Simple - Finances for StartUps

Stop improvising. Control your startup with real-time data, automated metrics, and data-driven decisions.

Simple is a platform designed to help you manage your startup in a clear, strategic, and real-time way.

Centralize your business’s key information in one place and make better decisions with greater visibility into your finances, operations, and growth.

What can you do with Simple?

• Track key metrics such as revenue, expenses, and cash flow • Gain full control of your business without relying on multiple tools • Organize your startup information in a simple and accessible way • Better understand your company’s current performance • Reduce time spent on administrative tasks

Built for entrepreneurs

Simple is designed for founders and growing startups that need clarity without complexity. You don’t need to be a finance expert to use it.

Key modules include:

• Business Economic Units: forget complex spreadsheets. Continuously track metrics like EBITDA, LTV, CAC, ARPA, ARPU, and MRR to make better decisions • Pitch Room: share presentations with clients or investors and track their engagement • Cap Table: manage partners and investors, including vesting structures and ownership distribution • Clients: manage your portfolio, monitor contracts, and organize your sales pipeline • Global Payments: receive payments from clients worldwide in different currencies, and get paid in your local bank account

Security and control

Your data is securely managed, allowing you to access your information whenever you need it.

Focus on growth

Spend less time organizing data and more time making decisions.