BTHD

BTHD (Bigger Than Hoop Dreams) is an AI-powered athlete transition and transformation platform helping athletes prepare and navigate life after sport.

80% of professional athletes are unprepared for life after competition. BTHD was built to change that.

YOUR JOURNEY, FOUR STAGES:

1. Identity Assessment Discover your athlete archetype through a sport-specific behavioral assessment. Understand your core strengths and what makes you exceptional beyond the game.

2. AI-Powered Career Analysis Your personalized transition roadmap built from verified career data and real market pathways.

3. Leadership Development Build the skills and mindset for off-court/field excellence, grounded in your elite discipline and drive.

4. Legacy Building Wealth literacy, philanthropic impact, personal brand development, and mentor network access.

BTHD AI COACH Your proprietary AI coach guides you through every stage, personalized to your archetype, your sport, and your goals.

HUDDLE Connect with a community of athletes on the same journey. Real conversations, peer support, and live sessions.

BUILT BY AN ATHLETE, FOR ATHLETES Founded by a former U SPORTS student-athlete, NBA Basketball Without Borders alumni, Toronto Raptors player development professional, and corporate and tech leader who lived this transition firsthand.