Barbie Magic Style Studio

The Barbie Magic Style Studio App is a companion app designed to be used with the Barbie Magic Style Studio fashion design set by HoloToyz.

Kids can scan their fashion creations using a compatible smartphone or tablet and watch Barbie model their designs on screen through Augmented Reality. The app adds a magical digital layer to hands-on fashion play, encouraging creativity and imagination.

Features:

Companion App Experience

• Created to work specifically with the Barbie Magic Style Studio fashion design set.

Scan & See Designs Come to Life

• Scan completed designs to see Barbie model your chosen outfits!

Easy for Kids to Use

• Simple navigation and visual prompts designed for children aged 4+

Creative Fashion Play

• Supports imaginative styling and self-expression while complementing physical play.

Kid-Safe by Design

• No in-app purchases, no advertising, and no social features.
• This app does not collect, store, or share any personal data.

Parent-Friendly Setup

• Clear instructions help parents and children get started quickly.

Important Information

• This is a companion app and requires the Barbie Magic Style Studio fashion design set to unlock content.

A compatible mobile device is required.

Developed by HoloToyz, an official Mattel licensee. BARBIE™ and associated trademarks and trade dress are owned by, and used under license by, Mattel. ©2026 Mattel. This app is owned and operated by HoloToyz. Mattel is a licensor only and does not own, operate, or assume responsibility for this app or its content.