Hansel & Gretel

Make skipping a purchase feel as good as buying it. Dodge impulse spends and watch your savings climb. It's a simulation for now: fake money, real habits.

Hansel & Gretel helps you build the habit of dodging the buys you'd regret. The money is simulated, so you can practise without risk.

Spending is frictionless. One tap and it's gone. We add a moment of friction right where you need it, so instead of buying on a whim, you choose to skip it and watch your savings grow.

Right now it's a simulation. No real money moves. The money is pretend, but the habit you build is real.

HOW IT WORKS • Spot the urge. Online or in a shop, flag a purchase you're tempted by. • Dodge it. Decide that future-you wins this one. • Watch it add up. The amount you skipped goes towards your goals, in the app.

BUILT TO KEEP YOU GOING • Streaks. Dodge something each day and keep the run alive. • Challenges. Commit to a money-saving goal and follow it through. • Friends. Compare streaks, cheer each other on, save together. • Quick dodges. One tap for the spends you skip the most. • Investing 101. A short, jargon-free intro to investing in the UK.

THE FINE PRINT This is a simulation and an educational tool, not financial advice. No real money is saved or invested right now, and any figures shown are illustrative only. When real investing arrives it will put your capital at risk: investments can go down as well as up, and you may get back less than you put in. ISA and tax rules can change.

Made in the UK, for the UK.