Dough: Financial Wellness

Know your dough. Your future is rising.

Master your money, simulate your future, and crush your goals — without the boring lectures.

Dough is the financial wellness app that actually makes learning about money fun. Whether you're just getting started with budgets or you want to see how your decisions play out across a lifetime, Dough gives you the tools, the knowledge, and the motivation to take control of your finances.

SIMULATE YOUR FINANCIAL LIFE Ever wonder what your life would look like if you started investing at 20? Or what happens when you ignore your credit score? The Sim Game lets you live it out — risk-free. Make real financial decisions across 7 life stages, from childhood to retirement, and watch how every choice shapes your future. No real money at stake, just real lessons learned.

LEARN WITHOUT THE LECTURES Forget dry textbooks. Dough's learning modules break down topics like budgeting, debt, investing, and credit into bite-sized, interactive lessons. Each one comes with real-world scenarios, concept breakdowns, and knowledge checks so you actually retain what you learn. Plus, test yourself with Quiz Me! — a personalized quiz feature that adapts to what you need to practice most.

YOUR AI FINANCIAL COACH Meet BetterBot Ai — your always-available digital coach. Ask questions, get personalized tips, and build goal plans through a natural chat experience. BetterBot helps you connect what you're learning to what you're actually doing with your money.

TRACK YOUR REAL FINANCES Dough isn't just a game. Set up your real budget, log income and expenses, manage bills, and track savings goals — all in one place. See where your money goes with clear breakdowns and stay on top of due dates with bill reminders.

SET GOALS AND ACTUALLY HIT THEM Whether it's building an emergency fund, paying off debt, saving for a big purchase, or planning for retirement, Dough helps you set it, track it, and stick with it. Your coach and your data work together to keep you moving forward.

LEARN MORE, WIN MORE The more you learn, the more you earn. Climb the weekly leaderboard by playing the Sim Game and completing lessons. Earn raffle tickets as you go — no purchase necessary — and enter for a chance to win real rewards during sponsored prize periods. Staying on top of your financial education has never had this kind of upside. See Official Rules within the app for eligibility and details.

WHY DOUGH? ‣ Sim Game that lets you experience 60+ years of financial decisions ‣ Interactive lessons with AI-assisted explanations ‣ Personalized quizzes that target your weak spots ‣ AI coaching chat for goal planning and guidance ‣ Real budget and expense tracking ‣ Bill reminders so you never miss a payment ‣ Savings goal tracking across multiple goal types ‣ Weekly competitions and leaderboards ‣ Raffle entries and rewards for staying engaged — no purchase necessary ‣ Dark mode for late-night money moves

BUILT FOR EVERYONE. BETTER TOGETHER. Dough is built for anyone who wants to take control of their finances. Schools, universities, and organizations can partner with Dough to connect their communities and participate in sponsored competitions and rewards. If your school or organization participates, enter your code to get started.

Your money story starts now. Download Dough: Financial Wellness and see how it rises.