Coca-Cola Click to Win

“Coca-Cola Click to Win” is an innovative application that offers Coca-Cola customers the opportunity to easily and quickly improve the product assortment in their cooler provided by Coca-Cola. The app rewards customers with prizes for maintaining their cooler according to the suggested guidelines. These prizes are won and allocated monthly and quarterly. Points are awarded based on two main components: completeness and product assortment present in the coolers. Thanks to innovative image recognition technology, the app allows you to take a photo of your cooler, receive your score in seconds.