Top-Challenge

Live competition based TV program that enables the participation of millions of viewers through a special mobile APP

A unique idea based on the principle of “twinning” between a mobile application and a TV show • Top Challenge is a live competition-based TV program that is open to the participation of both participants on stage and viewers from home by downloading a mobile application. • The program includes 24 or 47 live TV episodes in which 325 participants compete on stage and millions of participants via the application. • The element of competition lies in the rapid selection between several possibilities to answer a question within a specified time. • This contest evaluates participants at home as well as on stage on the basis of their speed in selecting the correct answers. The presence of some participants on stage is important as they compete in order for one of them to be qualified for the finals. • Note: Those participating from home compete over the application on the same question and at the same time as the twelve participants on stage. They have sixty seconds to answer each question, live on air. The episode also includes various questions that are asked by the jury and that are relatively difficult and fit for all levels. • Results appear automatically on the screen, identifying the fastest players and the winners. The subscribers' results page is updated continuously and automatically, so that all participants can know their results and rank. • Those participating from home are qualified through the application to participate on stage in the next episode & compete directly on air, while three of the participants on stage are qualified for the finals. (Note that the winners are the fastest in answering the sum of all questions that will be asked during the episode.) • Prizes and medals are distributed in each episode. In the final episode, the first winner is crowned. • The application is unique and will be developed with the latest technology to keep pace with the episode directly. Apple Inc. is not affiliated with or involved in any way with this contest. The contest is an independent initiative and Apple Inc. is not involved in any way with the planning, execution, or promotion of the contest. Any claims or statements implying otherwise are false and should be disregarded. • This game attracts the attention of millions of viewers who will be participating at the same time. • Apple Inc. is not affiliated with or involved in any way with this contest. The contest is an independent initiative and Apple Inc. is not involved in any way with the planning, execution, or promotion of the contest. Any claims or statements implying otherwise are false and should be disregarded.