Aura - Museum Genius

Aura provides museum visiting experience at its finest.

OUR PURPOSE: We are working very hard to make art and culture legible, understandable and accessible for everyone, all the time.

We believe that understanding the world and understanding art and culture are fundamentally connected. Culture needs to be fundamentally accessible and needs to be passed on through generations, in a state of constant evolution.

We believe that anyone who engages with art to introspect, self-explore and expand their world-views are truly unique. Therefore, we promise to deliver the best quality time experience with yourself and/or loved ones.

MEET AURA - THE MUSEUM GENIUS With Aura, you can explore Britain's leading museums and galleries, design your own journey, and listen to professionally produced audio stories of artworks and exhibits.

THEMED ROUTES: For those with limited time You can personalise your way through the museums with cover with our themed routes. Whether you are short on time, or you are interested in a specific theme, our themed routes will help find the must-see exhibits in your favourite museums.

AUDIO STORIES WITH OFFLINE PLAYBACK We are partnering with high-profile museum curators, academics and skilled storytellers with distinct areas of expertise to create short and detailed audio stories of the must-see highlights of the museums. As Aura allows you to download audio content, you don't need an internet connection to listen during your visit.

INTERACTIVE FLOOR PLANS Through our innovative technology, we provide interactive floor plans of the museums so you can enjoy your visit with time-efficiency, practicality, and ease. Simply search for a destination point and our indoor navigation system will help you get there easily.

KEYPAD FOR EASY ACCESS If the museum is offering a traditional audio guide system, you will see signs next to exhibits with numbers on them. You can use our keypad at these museums. Simply use the keypad function to dial the number of the exhibit and we will take you directly to that exhibit's page on Aura.