Features & Capabilities

FOCUS by Reynolds and Reynolds is a CRM mobile app designed for dealership sales teams. It brings mobility to the showroom and enforces dealer-defined, forced-march sales steps to help reps move customers through the sales cycle faster.

With FOCUS, salespeople can perform follow-ups in My Desk, track goals in My Goals, choose customized test drive routes, access and update customer profiles, and receive appointment reminders. It also includes quick alerts to management when assistance is needed, helping your team close deals more efficiently and improve the customer showroom experience.

User Growth & Download Statistics

By:
The Reynolds and Reynolds Company and its affiliates
Rating:
2.20
(91)
1 new ratings
Version:
2.233 Last updated: 2026-04-19
Version code:
884513605
Creation date:
2017-01-14
Compatible devices:
Size:
112.40MB
URLs:
Website ,Privacy policy
Full description:
See detailed description
Source:
Apple Apps Store
Data ingested on:
2026-06-05
Compare stats and ranking:

Ranking

Contact the developer

Chrome-Stats does not own this Apple app. Please use these information below to contact the Apple app developer.
Developed by:
The Reynolds and Reynolds Company and its affiliates
Apple Apps Store
https://apps.apple.com/us/app/focus-by-reynolds-and-reynolds/id1174533005
Website:
https://www.reyrey.com/solutions/focus

User Reviews

Across multiple reviews, the Focus app is largely criticized with few if any positives. Recurrent login/authentication errors and unexpected issues hinder access. The app is unstable and crashes frequently. Users describe the UI/UX as confusing and overly convoluted, with too many steps to perform basic tasks. Core CRM capabilities on mobile are missing or unreliable (viewing leads/notes, sending media, following up, data syncing). Notifications are unreliable and support appears lacking, driving many to consider switching to alternatives.
Pros
Cons
  • Repeated login/authentication problems (invalid credentials, verification codes not accepted, 'unexpected error' messages)
  • Frequent crashes and overall instability on mobile
  • Very confusing, non-intuitive UI/UX with too many steps and poor navigation
  • Missing or broken core CRM features on mobile (can't view leads/notes/videos; cannot effectively follow up; data/history not transferring)
  • Unreliable notifications and lack of timely updates/follow-up, plus limited or poor support
Recent reviews
Trying to sign in using my username and also my dlrsecured log in and it keeps saying it’s invalid. I even get the verification code to my email and type it in and says invalid! Tried this 5-10 times it will not work. Super disappointing because I can’t respond through CRM on my phone while I’m out and about. Need a new CRM asap.
by Mi*****, 2026-04-15

When I use this app I feel like I’m back in middle school playing flappy bird for the first time. Should have a more simplistic layout. We live in the world of AI now and it shouldn’t be this hard to have a layout update. Chat GPT could write a code on how to do it for you guys. Horrible user interface. Please update it
by Ke*****, 2026-04-03

If you think the Focus CRM at work was bad, this App is worse and infuriating to use. Extremely hard to find your own clients. Can’t follow up properly through the App. I don’t even know why this exist! So many issues with it, it’s easier to list the positives…..using this app is like navigating through a maze that has nothing but dead ends. Anyone leaving a review greater than 1 star is probably an employee.
by Gi*****, 2026-02-19
View all user reviews ›

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