MCB Event App

This is the event app for the 70th anniversary of the Marketing Club Berlin. The club provides the Berlin economy with a broad pool of know-how, ideas and visions from its members - on a voluntary, independent and networked basis.

On July 14, 2025, we will celebrate this strong network and its history - and at the same time look to the future. With around 200 guests at the anniversary in the TIPI at the Chancellery, we would like to not only honor 70 years of MCB, but also make the dynamism and creative power of our city tangible. In addition to our members, personalities from business, politics, society and the media are invited to think together about Berlin as a location for innovation - in dialogue, on stage and while networking.

The range of functions of the app includes in particular:
- Digital representation of the event's ticket
- Getting to know other members of the MCB by arranging meetings at the event
- Publication of video content of the keynote, panel and other highlights of the event for later viewing
- innovative advertising opportunities for event sponsors with proximity marketing with promo videos at exhibition stands and automatic lead capture