Cherish Birthday Gift Reminder

Cherish is the free AI-powered birthday reminder and gift idea app built for New Zealand and Australian families. Never forget a birthday, anniversary or special occasion again — for the people, and pets, you love.
💝 NEVER GIVE A GENERIC GIFT AGAIN

The more you share about someone — their passions, hints they've dropped, what worked before — the smarter Cherish becomes. The result? Gifts that feel like you've been paying attention all year.
⏰ SMART BIRTHDAY & OCCASION REMINDERS

🔔 REMINDERS THAT ACTUALLY WORK
Unlike apps that rely on phone alarms your battery saver silently kills, Cherish sends real push notifications from the cloud — so your 8am reminder arrives every time, on every device.

Cherish reminds you weeks before every birthday, anniversary and special occasion, so you always have time to find something special. Urgent dates turn red — so you'll never be caught scrambling for a last-minute gift again.
✨ WHAT CHERISH DOES

AI gift suggestions personalised to each person's interests, budget, star sign, cultural heritage and personality
Smart countdowns to every birthday, anniversary and special occasion
Surprise Me — one tap and AI picks the single best gift right now
Beautiful greeting card generator — heartfelt, personalised, ready to send
Gift history tracker — never repeat a gift, always improve
Family sharing — share gift plans with selected family so nobody buys the same thing twice
Budget tracker — stay on top of spending across all occasions
Push notifications — reminded at 8am so you always have time to act
Delivery country per person — family in Australia? Get AU store suggestions just for them

🐾 BIRTHDAYS FOR PETS TOO

Your furry family matters too. Add pet birthdays, Gotcha Days and adoption anniversaries, and get gift ideas for the cats, dogs and companions you love — right alongside the rest of your family.
🛒 GIFTS FROM STORES YOU ALREADY LOVE

New Zealand stores: Farmers, Briscoes, Noel Leeming, Pascoes, Whitcoulls, PB Tech, Interflora NZ, Chemist Direct and many more.

Australian stores: Myer, David Jones, JB Hi-Fi, Chemist Warehouse, Petals Network, Beer Cartel, Cotton On and many more.

Both: Kmart, Target and hundreds more across NZ and Australia. Real gifts, available now, delivered to you.
🌟 PERSONALISED FOR EVERYONE

Add the people you love — family, friends, partners, colleagues and even pets — with their interests, personality, cultural background and the gift hints they've dropped. Cherish uses AI to match the perfect birthday or occasion gift every time.
🔒 PRIVATE & SECURE

Your family's gift plans are yours alone. PIN-protected, encrypted, and never shared. Your data is never sold.
🆓 FREE. ALWAYS.

No subscriptions. No ads. No hidden fees. Cherish is completely free, because thoughtfulness should never have a paywall.
🇳🇿🇦🇺 BUILT FOR NZ & AUSTRALIAN FAMILIES

Cherish understands your world — NZ and AU stores, local delivery, and cultural occasions including Matariki, Waitangi Day, Puanga, NAIDOC Week, Chinese New Year, Diwali, Eid and more. Launching in New Zealand and Australia, with worldwide availability coming soon.
ℹ️ AI DISCLOSURE

Gift suggestions are generated using artificial intelligence and personalised to the information you provide. Suggested products and prices are indicative and may vary at the time of purchase.
PERFECT FOR:

Birthday reminders and birthday gift ideas NZ
Anniversary gift ideas Australia
Christmas gift planner and gift list
Mother's Day and Father's Day gifts
Gift ideas for him, her, kids and pets
Pet birthday reminders and pet gift ideas
Last minute gift ideas
Personalised gift suggestions
Matariki gifts New Zealand
Cultural occasion gifts NZ and AU

Built with love in Hamilton, New Zealand 💝

Because love has no borders.