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1965, Paris.


Duhamel, the founder, was sitting in front of the Café de la Paix, admiring the pedestrians coming and going in Paris in the afternoon... Suddenly, it rained heavily, and people were in a panic, walking in a hurry and in a panic. Duhamel had a thought: How to maintain the elegant attitude of Parisians on days when the weather suddenly changes?


A lightweight, waterproof, breathable, stylish raincoat that can be stored in pockets and tied around the waist was born. K-Way sold 250,000 pieces in the first year after its launch. It quickly became popular throughout France and was included in French and Italian dictionaries, becoming synonymous with "packable raincoats".


K-Way comes from the French "en cas", which means "What if it rains?" ”, is the founder of Pac-A-Mac packable raincoats. K-Way's classic models are simple and bright, while the popular models are diverse and fashionable, showing the brand spirit of Fashion, Function, and Freedom, and are deeply loved by trendy people such as Lady Gaga, Taylor Swift, and David Beckham.


The world's first trendy windbreaker, a fashionable item regardless of rain or shine: K-Way.