SFA by FieldAssist

FieldAssist is the market leading retail sales force transformation suite of applications which is used by 550+ CPG brands across India and the world to achieve business growth.

FieldAssist, assists CPG brands digitize and transform their end-to-end sales and distribution in three ways:

Enabling the management to strategize, plan and monitor their growth through Analytics Dashboard
Enabling the field force to book orders using the Sales Force Automation (SFA) application
Enabling the distributors to dispatch the orders through Distributor Management System (DMS)

Each of these modules uses FieldAssist’s proprietary AI/ML based retail intelligence engine to deliver automation and intelligence for each of the stakeholders to truly transform the entire supply chain of CPG brands.