Ecolabel Guide

Ecolabel Guide is a powerful Chrome extension designed to help consumers make informed, sustainable choices by recognizing eco, organic, and environmental labels on products worldwide. With a comprehensive database and machine learning-powered label recognition tool, users can simply take a photo of a product’s label to instantly verify its authenticity, understand what the label signifies, and learn where else it appears. This tool combats greenwashing by clarifying which claims are independently verified and which are not.

Beyond identification, Ecolabel Guide classifies labels based on their criteria and assessment processes, empowering consumers with transparency while shopping. Since its launch in 2016, this extension has grown with user contributions and ongoing improvements, embodying a global effort to promote sustainable consumption and reduce misinformation. Whether you're a conscious shopper or simply curious, Ecolabel Guide makes eco-friendly shopping simpler and more trustworthy than ever.