Chedda - Parent

Hey, did you know that children’s subconscious minds are like little sponges, soaking up everything around them? It’s especially true between ages 0 and 7! Each new experience leaves a trace in their subconscious, eventually forming their default habits. The more they see something, the stronger the imprint, like building layers on a solid foundation. These imprints, or “programs,” shape their beliefs and habits, becoming their blueprint for life.

When we skip money talks with kids, we overlook how their subconscious minds naturally absorb spending habits, leading to a default setting of “consume, consume, consume.” Ever noticed how a 3-year-old asks for something to be bought when parents leave the house? The programming has already begun! This is why many adults struggle financially—they’ve been programmed to consume for years & that programmed solidified.

But imagine if kids were exposed to wealth-building habits instead. How different would their future be? That’s where Chedda comes in—designed to reprogram young minds with wealth-building habits, setting kids up for financial success!

Let’s dig deeper! Communication is a ‘life skill’ because it’s essential for navigating life. You can’t thrive without it. If you lose your voice, you’d need to learn sign language or another way to communicate. Now, think about when we start teaching kids to communicate. It begins in the womb! Babies hear and absorb the basics of communication from those around them. This learning continues as they observe their surroundings. Even before they can talk, they’re soaking up layers of information in their subconscious mind, and soon, they start speaking fluently by age 7.

This ease of learning is why kids pick up languages or skills so quickly. Many adults struggle financially, not because of lack of effort or what we’ve always been told. It’s because, from childhood, their subconscious minds were programmed in ways that don’t align with their desires. That’s why it’s crucial for parents to ensure their kids are exposed to positive ways of programming their minds for wealth creation as they grow.

The Chedda App team brings extensive experience from the financial sector. We researched how personal finance is traditionally taught and compared it with insights from successful people. The key concepts taught by successful individuals often don’t match what scholars preach. For example, have you ever heard of a billionaire who made their fortune through saving? Or one who preaches the saving concept? Yet, traditional teachings put saving at the center of everything.

Chedda is different. It combines the psychology of how the mind works with lessons from successful billionaires. That’s why, at its core, Chedda is about programming, reprogramming, and developing the right mindset for wealth creation.

Chedda creates fun activities and challenges that bring kids and parents together to achieve goals. The focus is on the process, not just the result, helping kids learn to appreciate the journey. For example, many adults struggle with “impulse buying,” not realizing it’s a habit formed in childhood. Chedda flips the script by focusing on the process, because a good process leads to great outcomes. It mirrors the real world but in fun, engaging ways, preparing kids for the realities of personal finance.

Hey Parents and Guardians! A quick heads-up: If you don’t help your kids develop the right mindset about personal finance, you’re leaving that responsibility to society to do it for you. Take a quick look around and you’ll clearly see what happens when we leave that responsibility to society. It’s either you or the world out there—your choice! Let’s be smart money-wise about our children future!