EGM Up

EGM Up is the official app for accessing the most up-to-date information on media consumption in Spain, based on data from the General Media Study (EGM) conducted by the AIMC (Spanish Institute of Media Studies). Designed for communication, advertising, marketing, and media professionals, this app allows you to:

Consult audiences for print, radio, television, online, and film media.

Compare data from different waves of the EGM.

All information is supported by the EGM's rigorous and representative methodology, ensuring reliable analysis for making strategic decisions in the media sector.