PawsePal: Dog Food by Breed

Most dog food "scores" treat every dog the same. But a Labrador and a Bulldog have completely different nutritional needs — and rating them against one "average dog" helps no one. PawsePal scores dog food for your dog's actual breed.

Scan a food's barcode and get an instant A–F grade based on what your breed really needs: protein and fat targets, joint and skin support, and the fillers worth avoiding. Built alongside a Level 3 Canine Health & Nutrition diploma holder, across 70+ breed profiles and 700+ UK dog foods.

What you can do with PawsePal:

- Breed-specific food scoring — clear A–F grades tuned to your dog, not the average
- Barcode scanner for instant analysis of UK dog foods
- Smart alternatives — better-matched foods, with simple swap suggestions
- 10-second daily check-ins — track appetite, stool, energy, mood and more
- Weight tracking with breed-aware targets and body condition scoring
- Feeding plans adjusted to age, weight and health conditions
- Early awareness of breed-linked health risks
- Vet reports you can share with your practice
- Multi-dog profiles and household sharing

Breed profiles include Labrador Retriever, Bulldog, mixed-breed dogs and 70+ more.

Free to start, with Premium and Pro for deeper analysis and feeding guidance.

Made in the UK by dog owners who wanted something better than one-size-fits-all advice.