Visual routines for children — simple, welcoming, and organized.
Neurodivergent children — on the autism spectrum, with ADHD, or other conditions — need predictability to feel safe. Structured visual routines help reduce anxiety, facilitate transitions between activities, and build autonomy in daily life. The problem is that, until now, Brazilian families solved this with paper posters stuck on the refrigerator, fragmented apps that don't communicate with each other, or simply by improvising. And on the other hand, the professionals who work with these children — speech therapists, occupational therapists, psychologists — were completely in the dark about what was happening at home between sessions.
Rotinita was born from this real pain, identified by a speech therapist who works with neurodivergent children daily. The idea is simple: an app where the family creates personalized visual routines and the child follows each step in a clear and welcoming way — and where the health professional has direct access to monitor, guide, and even prescribe therapeutic routines that appear in the family's app. For families, Rotinita allows them to create routines such as "morning," "bath time," "school routine," or "bedtime," each with visual milestones that the child can check off as they complete them. The icons can be customized with photos from the camera, images from the gallery, or illustrations generated by artificial intelligence—so that each routine reflects the child's personality. Progress is tracked with stars at each milestone, offering immediate and visual behavioral reinforcement. As a reward, the child unlocks coloring pages that can be printed on A4 paper, creating a physical and tangible extension of their digital progress.
For professionals, Rotinita offers a monitoring dashboard with a view of all linked patients, adherence indicators, and automatic alerts—such as "Pedro hasn't completed routines in 3 days." The therapist can create and prescribe routines that appear directly in the family app, edit existing routines, and track progress with real data from the child's daily life. This bridge between home and clinic is Rotinita's central differentiator: it transforms the app from a task organizer into a digital health tool.
No relevant competitor in Brazil — Rotina Divertida, Matraquinha, Minha Rotina Especial — offers this integration. Internationally, apps like Goally, Choiceworks, and Lil Planner address the family side well, but they lack an integrated clinical dashboard, are not in Portuguese, and were not designed for the Brazilian context. Rotinita is the first to bring both worlds together.
The app was designed for all ages and different contexts: families who want to structure their daily lives, therapists who need visual tools in their sessions, educators who organize adapted activities, and especially families of neurodivergent children who benefit from predictability and visual support for autonomy.
Rotinita handles children's data responsibly and carefully. The camera is only accessed when the user decides to take a photo. We do not sell data and do not display advertising. The app complies with the LGPD (Brazilian General Data Protection Law) and was developed with attention to privacy from the start.
Rotinita is free to start. The premium plan unlocks unlimited routines, AI-powered icon generation, detailed reports, and connection with healthcare professionals. For clinics and therapists, there is a professional plan with a patient dashboard, routine prescription, and progress reports.
Each routine, one step easier.
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