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Statsig sidecar allows Marketing teams to run website experiments without needing to write or modify code. Experiments can be created and updated directly from the extension.
How it works:
Open Statsig Sidecar and click on your web page to make edits. Sidecar will shuffle website visitors into an A/B test and will give you the results using out-of-the-box metrics.
💪 How to get started:
1️⃣ Add Statsig Sidecar Chrome Extension
2️⃣ Create a free Statsig account
3️⃣ Enter the API keys
I'm a content marketer who specializes in web and SEO marketing. I know enough HTML to know what color my text is going to be, but not enough to write it myself.
I use Statsig Sidecar to run A/B tests on my own website, and it is the most impactful tool I've ever used. Typically I would make two almost-identical web pages and send paid traffic to them to see which one does better. Statsig Sidecar helped me stop spending money on this and start gathering data myself. Plus, the Statsig dashboard is easier to use than Google.
After pasting Statsig's code into the <head> of my content model (I use a CMS), I can pop open my Sidecar and make changes to web pages on the fly. I generally like to test CTAs and headings, but you can also test images, paragraph text, and whatever else. After running for a few weeks, I'll update the web page to permanently reflect the winning variant.
Super easy. For almost-technical marketers like myself, particularly ones who need data rather than vibes, I can't recommend this tool highly enough.
Vijaye Raji, 2024-06-06
Vineeth Madhusudanan, 2024-03-12
Jack Virag, 2024-01-30
