Smart Merchandising App

The Merchandising App is a field force automation and retail execution platform designed to help brands monitor product visibility, marketing collateral placement, and in-store performance in real time. It enables field representatives to capture geo-tagged photos, track store visits, manage stock levels, and report competitor activities while providing brand managers with live dashboards, performance analytics, and actionable insights. The solution also leverages AI-powered image analysis to assess shelf presence, compliance with brand guidelines, and share of visibility, helping organizations optimize marketing spend and make data-driven business decisions.