Analytics Modifier

Are you tired of trying to exclude internal visitors from your Google Analytics accounts? With this extension, you can modify the…

Analytics Modifier - Modify Google Analytics data easily

Analytics Modifier is a Chrome extension that enables you to modify Google Analytics data for chosen websites, excluding internal visitors by replacing the hostname. This eliminates the need for IP-based filters and ensures accurate statistics.
Install from Chrome Web Store

Extension stats

Users: 3
Version: 1.0 (Last updated: 2021-03-19)
Creation date: 2021-03-19
Risk impact: High risk impact
Risk likelihood:
Manifest version: 2
Permissions:
  • tabs
  • storage
  • webRequest
  • webRequestBlocking
  • http://*/
  • https://*/
Size: 141.31K

Other platforms

Not available on Android
Not available on Firefox
Not available on Edge
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Extension summary

Are you tired of trying to exclude internal visitors from your Google Analytics accounts? With this extension, you can modify the requests for chosen websites before the data is sent to Google Analytics.

Version 1.0 In this first version the only thing that will be modified is the hostname of the visited page. If the extension is activated and the hostname is meeting your RegEx pattern rule, the hostname that gets sent to Google Analytics will be "internal".

As long as the extension is turned on and you set up a filter in Google Analytics that excludes hostname equal to "internal", you will not be registered in the statistics. Make sure all colleagues and partners are using this extension and you will never have to set up IP based filters again!

Planned Updates:

  • Ability to pick your own parameters and replacement values
  • Ability to add domains without RegEx
  • Support for other web analytics platforms

Extension safety

Risk impact

Analytics Modifier requires some sensitive permissions that could impact your browser and data security. Exercise caution before installing.

Risk likelihood

Analytics Modifier has earned a fairly good reputation and likely can be trusted.

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