# Creative

> Lifestyle

Canonical page: [https://chrome-stats.com/d/id1527733228](https://chrome-stats.com/d/id1527733228)

## Overview

- **ID:** `id1527733228`
- **Platform:** Apple
- **Type:** Apple app
- **Status:** Available
- **Publisher:** Creative Labs Pte. Ltd.
- **Category:** Lifestyle
- **Rating:** 2.20 / 5 (34 ratings)
- **Version:** 2.2.3
- **Last updated:** 2026-08-26
- **First published:** 2021-03-22
- **Size:** 154 MB
- **Data as of:** 2026-09-04
- **Store listing:** [Apple App Store](https://apps.apple.com/us/app/creative/id1527733228)
- **Website:** [https://creative.com/sxfi/support](https://creative.com/sxfi/support)
- **Privacy policy:** [https://creative.com/privacy](https://creative.com/privacy)

## Description

Creative app provides you with various configuration options to enhance the performance of your product and personalize your audio settings.

With Creative app, you can:
- Manage your Super X-Fi setup
- Change sound modes
- Configure the custom buttons
- Perform speaker setup and calibration

Note:
- Some features may not be available for all products. Please check your manual for details.
- To enjoy the complete experience of Super X-Fi, please download the SXFI App.

## Rankings

- #270,344 — Overall

## Review summary

The Creative app shows limited usefulness: when it connects, it can quickly discover devices and offer LED lighting control, and some features like EQ and low latency are available for certain hardware. However, widespread issues include poor connectivity, non-functional RGB controls, and a lack of audio customization options beyond firmware updates. Users report a minimal, sometimes unusable experience with inconsistent device support and UX problems across various products.

### Pros

- Speakers are quickly discovered and set up when the app connects.
- RGB lighting control is supported and can be adjusted on compatible devices.
- EQ options and a low latency mode are available for supported hardware.
- Some devices (like earbuds) work well with the app.

### Cons

- Frequent connectivity and pairing failures; the app often won’t connect or detect Creative devices.
- RGB lighting controls are inconsistent or non-functional on many devices.
- No audio customization options (no EQ/Acoustic Engine) and firmware updates are the only working features for many users.
- Minimal UI and poor user experience for device discovery and account pairing.
- Limited device support and perceptions of obsolescence across product lines.

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- [Smart Audio+](https://chrome-stats.com/d/id6471821402) — 5.00 / 5

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Source: [Chrome-Stats](https://chrome-stats.com/d/id1527733228)