# Metricool

> Social media management tool

Canonical page: [https://chrome-stats.com/d/id1072510529](https://chrome-stats.com/d/id1072510529)

## Overview

- **ID:** `id1072510529`
- **Platform:** Apple
- **Type:** Apple app
- **Status:** Available
- **Publisher:** Metricool Software SL
- **Category:** Social Networking
- **Rating:** 2.70 / 5 (110 ratings)
- **Version:** 3.24.2
- **Last updated:** 2026-09-09
- **First published:** 2016-01-12
- **Size:** 148 MB
- **Data as of:** 2026-09-13
- **Store listing:** [Apple App Store](https://apps.apple.com/us/app/metricool/id1072510529)
- **Website:** [https://metricool.com](https://metricool.com/)
- **Privacy policy:** [https://metricool.com/legal-terms-app-store/](https://metricool.com/legal-terms-app-store/)

## Description

Metricool is your all-in-one tool to manage, plan, and optimize your social media strategy and digital advertising. Save time, automate tasks, and centralize all your accounts in one place. Connect with Instagram, Facebook, Threads, YouTube, TikTok, LinkedIn, Pinterest, Twitter/X, Bluesky, Twitch, Google Business Profile, Facebook Ads, Google Ads, and TikTok Ads.

PLAN & SCHEDULE POSTS AUTOMATICALLY: Organize your content with an intuitive visual calendar. Schedule posts across all platforms at the best time for your audience, with notifications to ensure publishing goes as planned. Manage messages and comments from one inbox and collaborate with your team.

OPTIMIZE YOUR DIGITAL ADVERTISING: Manage and analyze Facebook Ads, Google Ads, and TikTok Ads campaigns. Monitor ad performance in real time to maximize your ROI. All your social media analytics in one place—generate custom reports with a click, and analyze competitors to refine your strategy. Need help? Live support or the Help Center is available to assist, so you can take full control of your digital strategy on the go.

## Rankings

- #159,455 — Overall

## Review summary

Users praise Metricool for organizing content and scheduling while noting strong value for businesses managing multiple brands. However, recurring issues hinder adoption: login/authentication problems, unreliable posting and heavy scheduling errors, frequent app crashes, difficulties connecting and switching accounts on mobile, and customer support/refund frustrations. Overall, the concept is solid and time-saving when it works, but stability and access issues are the main pain points.

### Pros

- Lifesaver for organizing content and scheduling posts.
- Great value / affordable option.
- Helpful for business owners to manage content across multiple brands from one place.

### Cons

- Frequent login/authentication issues (Gmail/Google login not supported, password issues, mobile login failures).
- Unreliable posting/scheduling with errors and incorrect post timing (posts not going out, video uploads failing).
- App instability and performance problems (crashes, freezes, slow inbox).
- Difficult to connect accounts and switch between multiple accounts on mobile.
- Refund policy and customer support concerns (auto-renewals, denial of refunds, slow/unhelpful responses).

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Source: [Chrome-Stats](https://chrome-stats.com/d/id1072510529)