# SMS-Magic

> Business messaging app to connect with your customers anytime, anywhere

Canonical page: [https://chrome-stats.com/d/co.smsmagic](https://chrome-stats.com/d/co.smsmagic)

## Overview

- **ID:** `co.smsmagic`
- **Platform:** Android
- **Type:** Android app
- **Status:** Available
- **Publisher:** Screen-Magic Mobile Media Pvt Ltd
- **Category:** BUSINESS
- **Downloads:** 14,670
- **Rating:** 3.92 / 5 (67 ratings)
- **Version:** 2.18.6
- **Last updated:** 2026-08-25
- **First published:** 2017-07-04
- **Publisher country:** US
- **Size:** 30 MB
- **Data as of:** 2026-09-15
- **Store listing:** [Google Play Store](https://play.google.com/store/apps/details?id=co.smsmagic)
- **Website:** [https://www.sms-magic.com/](https://www.sms-magic.com/)
- **Privacy policy:** [https://www.sms-magic.co/privacy-policy/](https://www.sms-magic.co/privacy-policy/)

## Description

SMS-Magic is a powerful business messaging app designed to help you engage with your customers anytime and anywhere through SMS, WhatsApp, and Facebook Messenger. Seamlessly manage all your customer conversations directly from your smartphone, enabling you to respond promptly to leads and service tickets, thereby shortening the sales cycle and improving customer satisfaction.

This app works independently or integrates smoothly with popular CRMs like Salesforce and Zoho, offering features such as instant notifications, templated messages, and automation of routine interactions like appointment reminders and status updates. With SMS-Magic, marketing, sales, and support teams can maintain stronger customer relationships and never miss critical communication. Trusted by over 2,500 clients across 190 countries, SMS-Magic ensures compliant, multichannel engagement at scale.

## Rankings

- #489,068 — Overall

## Permissions and access

### Permissions

- `android.permission.ACCESS_ADSERVICES_AD_ID`
- `android.permission.ACCESS_ADSERVICES_ATTRIBUTION`
- `android.permission.ACCESS_COARSE_LOCATION`
- `android.permission.ACCESS_FINE_LOCATION`
- `android.permission.ACCESS_NETWORK_STATE`
- `android.permission.FOREGROUND_SERVICE`
- `android.permission.INTERNET`
- `android.permission.POST_NOTIFICATIONS`
- `android.permission.RECEIVE_BOOT_COMPLETED`
- `android.permission.RECORD_AUDIO`
- `android.permission.VIBRATE`
- `android.permission.WAKE_LOCK`
- `co.smsmagic.DYNAMIC_RECEIVER_NOT_EXPORTED_PERMISSION`
- `com.google.android.c2dm.permission.RECEIVE`
- `com.google.android.finsky.permission.BIND_GET_INSTALL_REFERRER_SERVICE`
- `com.google.android.gms.permission.AD_ID`

## Review summary

SMS-Magic is praised for its ease of use, effective Zoho integration, and excellent customer support. It supports powerful features like Twilio integration and is valuable for business SMS communication. However, users commonly report connectivity problems with Zoho, unreliable message sending, and insufficient notification alerts. The app's template management and login via Zoho SSO also present challenges. Despite these issues, its functionality and support are appreciated.

### Pros

- Easy to use and great for SMS communication, especially with Zoho integration.
- Good customer service, with attentive and helpful support team.
- Allows integration with Twilio, enabling control over numbers and API with 2-way SMS.
- Efficient back-end functionality and useful for business communication.

### Cons

- Frequent issues with app disconnecting from Zoho and failing to send messages reliably.
- Lack of features in the app such as template search and folder selection causing inconvenience for users with many templates.
- Problems with notification system not alerting users consistently about incoming messages.
- Issues with logging in using Zoho single sign-on, causing frustration among users.
- Poor message handling when exiting the app mid-send; messages may be lost instead of saved as drafts.

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Source: [Chrome-Stats](https://chrome-stats.com/d/co.smsmagic)